Come on along for the ride
Yes, our songbook is ballooning, and a lot of volunteer singalong leaders are rising with it. Here’s how that happens:
When we in the Hat Band add a song to the book, Sing along with ease, we send free copies of the sheet music to everyone who’s already bought the book. That way, everyone’s repertoire grows.
When we began marketing copies of our book last January, it contained 313 songs. It’s now up to 331, all old favorites that are ideal for singalongs. Most of those additions have come from audience requests, some of them from our farflung group of songbook customers.
The process is simple: When we find a song we like, we convert it to simple sheet music in a singable key through a computer program called Finale PrintMusic. That gives us an electronic version of the song that we can print out for our own songbook and that we can email to everyone else who has the songbook. They print out the song and they’ve got it, too.
Now, I can’t say we’ve sold hundreds of the books in our first year, but it’s been in the dozens. And they’ve gone to a wide market — from New York to California, from Canada to Australia.
We’re not dealing with a mass market here. Singalong volunteers are, sadly, a rare breed. (Although I know of at least one case where a customer wanted a songbook just to help him improve his piano skills. Sing along with ease, with its single-note melody lines and simple chord notations, is ideal for someone who wants to dust off a guitar or return to a long-neglected piano for a little solo music at home.)
Basically, we’re in a small niche. Or, to add yet another metaphor, on the big ocean of the Internet, we’re in a little rowboat. But we stay in touch with others who’ve joined us bobbing around on the waves. And as we find additional songs, we mass-email them to everyone else, helping to raise the tide that, as they say, lifts all boats.
Or, to return to our original imagery, the balloon gets larger and more buoyant. And as long as the Hat Band keeps adding these wonderful old songs, the sky’s the limit. We all go up. We hope.
– Sid Leavitt
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Ideal for singalongs at nursing homes, senior residences or just at your own home. Bound in a loose-leaf binder of durable vinyl, unsnaps for access to pages. (To see a photo of the book, click
It’s a form of inflation, but one we’re glad to live with: Our songbook, Sing along with ease, keeps getting larger.
Since we started selling our singalong songbook a few months ago, we’ve gotten orders from various parts of the United States and Canada, but it wasn’t until we sent one to Australia that it really struck me:
Our singalong songbook is no longer just a musical experience for us in the Hat Band. Now that we’re marketing the book to others, it’s also an electronic experience that keeps showing us ways to improve it.
Well, not really — we don’t have any planes — but here’s the point:
The songbook now has front and back fly leaves of cardboard-like paper that is heavy enough to ignore the soft vinyl’s electrostatic attraction. The book now opens and closes just as slick as it looks, with all the pages under control.
Our new songbook, Sing along with ease, isn’t guaranteed to get you there, but it will help you practice, practice, practice.
Orders for our new songbook, Sing along with ease, are now coming in, and I thought we should explain some of our sales philosophy and procedures.
Our little band has experimented for years with ways to provide song sheets for the audiences at our singalongs, and now we’ve come up with an effective and inexpensive method to do just that.
The purpose of our new singalong songbook, Sing along with ease, is to make music, well, easier. And a lot cheaper.